2027 edition · Research reviewed November 7, 2026
Industrial landlords need a campaign that connects the property’s capabilities to an identifiable tenant audience. Our #1 editorial choice for this 2027 San Francisco–Oakland–Hayward guide is Lee & Associates East Bay. CBRE and Colliers are also selected. The nine-criterion comparison favors specific owner services, demonstrated territory and a reviewable marketing process. It does not treat a firm’s name or the size of a reported transaction total as proof of future leasing results.
How we rank commercial real estate brokerage firms in San Francisco–Oakland–Hayward, CA
Our 2027 ranking uses the same nine-part methodology as our 2026 guides. We compare local specialists with regional and national firms using current public sources, verified service geography and relevant specialization in industrial leasing for landlords. We evaluate each candidate using these nine criteria:
- Experience and reputation
- Market knowledge and specialization
- Network and connections
- Technological capabilities
- Data transparency and accuracy
- Online presence and digital marketing
- Local and global reach
- Service range
- Innovation and customer focus
Using these criteria, we identify one #1 editorial recommendation for the assignment described below and compare other qualified options. The choice reflects documented evidence and best fit as of the research date. Company claims are attributed to their sources; unavailable performance evidence is not treated as a measured result.
OUR #1 RECOMMENDATION
#1 — Lee & Associates East Bay
For 2027, Lee & Associates East Bay is our #1 editorial recommendation among commercial real estate brokerage firms for industrial leasing for landlords in San Francisco–Oakland–Hayward, CA.
Best fit: A defined industrial owner-leasing campaign
Our #1 industrial-owner choice combines an explicit leasing strategy and marketing process with a labeled Livermore landlord assignment, providing a concrete basis for comparing the proposed campaign and local execution.
The shortlist at a glance
Our #1 choice and other specialists| Firm or broker | Best fit | Why selected |
|---|---|---|
| #1 Lee & Associates East Bay | A defined industrial owner-leasing campaign | Owner strategy, marketing methods and a Livermore mandate are documented. |
| CBRE | Industrial agency work with a national-platform comparison | Its named East Bay practitioner expressly represents industrial owners. |
| Colliers | Industrial property competition along I-880 | The current profile explicitly identifies landlord representation. |
Lee & Associates East Bay — our #1 for an owner campaign
The owner service describes lease strategy, market data, digital property marketing and a landlord assignment at 7041 Las Positas Road in Livermore. Lee & Associates East Bay: owner services and Livermore assignment We prefer this combination of stated process and a clearly labeled owner-side example. Ask the proposed team to show how it would adapt that process to your building. A small multi-tenant property and a single-user facility should not receive an identical prospect list or reporting format.
CBRE — industrial ownership with local execution evidence
Hinder’s CBRE profile expressly includes industrial landlords and local East Bay activity. CBRE: Austin Hinder and attributed assignments We include the practice when ownership wants to compare a national platform with a regional team. Require a named campaign lead, a plan for building inspections and a clear account of competing listings. The ownership proposal should specify the resources actually committed to the asset and when the owner will receive actionable feedback.
Colliers — I-880 industrial property positioning
Sabarese’s current Colliers page identifies landlord representation and the I-880 industrial corridor. Colliers: Sean Sabarese, East Bay industrial practice We select this alternative for a building whose competitive set needs close corridor knowledge. Ask the adviser to distinguish users who can occupy the current configuration from those needing significant changes. The property’s limitations should inform the campaign early, rather than appearing as repeated objections after tours.
Separate marketing activity from a leasing decision
Ask each finalist to explain its target users, the basis for proposed terms and the evidence that would prompt a change in strategy. Require reporting that connects inquiries and tours to the next owner decision. Photography, listing distribution and broker outreach are inputs; none independently proves the likelihood of a signed lease. Clarify what is included in the appointment and who pays for specialized marketing or technical materials.
Set the review process before launch
Provide the same verified property information to finalists and compare their assumptions about delivery condition, capital work and timing. Agree who can approve concessions and how offers will be compared when they involve different terms. For Hayward or Oakland assets, ask for directly relevant recent examples even when a team’s regional credentials are strong. Our #1 prioritizes the documented owner process; achieved rents, vacancy reductions and leasing speed remain unproven as comparative outcomes.