2027 edition · Research reviewed November 7, 2026
An office owner should evaluate the proposed leasing campaign at the scale of the building and its immediate competitors. Kidder Mathews is our #1 editorial recommendation in this 2027 San Francisco–Oakland–Hayward comparison. Blatteis Realty and CBRE provide useful alternatives. Our nine-criterion review emphasizes attributable agency experience, local specialization and reporting that can help ownership decide what to do next.
How we rank commercial real estate brokerage firms in San Francisco–Oakland–Hayward, CA
Our 2027 ranking uses the same nine-part methodology as our 2026 guides. We compare local specialists with regional and national firms using current public sources, verified service geography and relevant specialization in office leasing for landlords. We evaluate each candidate using these nine criteria:
- Experience and reputation
- Market knowledge and specialization
- Network and connections
- Technological capabilities
- Data transparency and accuracy
- Online presence and digital marketing
- Local and global reach
- Service range
- Innovation and customer focus
Using these criteria, we identify one #1 editorial recommendation for the assignment described below and compare other qualified options. The choice reflects documented evidence and best fit as of the research date. Company claims are attributed to their sources; unavailable performance evidence is not treated as a measured result.
OUR #1 RECOMMENDATION
#1 — Kidder Mathews
For 2027, Kidder Mathews is our #1 editorial recommendation among commercial real estate brokerage firms for office leasing for landlords in San Francisco–Oakland–Hayward, CA.
Best fit: A reviewable office agency campaign
Our #1 office-owner choice provides an identified local agency team with specific property marketing, tenant-targeting and reporting methods, making the promised campaign easier for ownership to evaluate and manage.
The shortlist at a glance
Our #1 choice and other specialists| Firm or broker | Best fit | Why selected |
|---|---|---|
| #1 Kidder Mathews | A reviewable office agency campaign | The named team describes marketing, tenant targeting and reporting. |
| Blatteis Realty | Urban office positioning and leasing | Its landlord service expressly includes office campaigns. |
| CBRE | An agency appointment within a wider platform | The local service offering explicitly includes investor leasing. |
Kidder Mathews — our #1 for a specific agency plan
The Walker–Vix–Nebel–Schmitz team describes historical low- and mid-rise office landlord work, building-specific marketing and regular owner reporting. Kidder Mathews: San Francisco office brokerage team We favor that level of process detail when ownership needs to understand how a campaign will be run. Ask the team to show which parts of its approach apply to your asset, and which would change for its size, condition and likely occupiers. Require a named lead for tours and follow-up.
Blatteis Realty — urban office positioning
Blatteis explicitly includes office leasing in its landlord service and describes property positioning and leasing reports. Blatteis Realty: retail and office landlord services We select it as an independent local comparison, particularly where the street, entrance and surrounding businesses affect the occupier proposition. Ask the team to identify the audience the building can realistically serve. Marketing should make the usable attributes clear without implying that physical or delivery constraints have already been resolved.
CBRE — a broader agency platform
CBRE’s San Francisco office expressly includes investor and agency leasing. CBRE: San Francisco and Bay Area services We recommend considering it when the owner wants a proposal drawing on a broader service platform. The proposal should identify the local office-leasing professionals, their competing assignments and the resources dedicated to the building. A menu of firmwide services is not a substitute for a property-specific campaign and a named person responsible for its execution.
Connect the target tenant to the building
Ask every finalist to explain which tenant types can use the premises in their current condition and which require further work. Give the teams the same verified plans, availability and delivery assumptions. Compare how they would present the space, qualify prospects and report objections. The campaign should identify decisions ownership can make, such as a change in configuration or marketing emphasis, rather than simply counting inquiries.
Use geography and reporting as selection tests
The Kidder team includes a practitioner whose stated focus is Oakland, while its agency material gives detailed San Francisco submarkets. Require equivalent direct evidence for any Hayward property and for buildings outside those specialties. Agree the reporting cadence, approval authority and treatment of competing offers before launch. Our #1 reflects the documented agency process. It does not promise a faster lease, a particular rent or an independently established performance lead over every alternative.