2027 edition · Research reviewed November 7, 2026
Jason Read of CBRE is our #1 editorial individual retail tenant broker for an operator considering a Sacramento-area rollout with wider Central Valley potential. David Scanlon of Turton Commercial Real Estate and AJ Herlitz of Kidder Mathews are the two principal alternatives. The recommendation applies all nine individual criteria to each person’s current duties. The firm’s brand and an old list of clients are not substitutes for confirming who will personally handle the retailer’s search.
How we rank individual commercial real estate brokers in Sacramento–Roseville–Arden–Arcade, CA
Our 2027 ranking uses the same nine-part methodology as our 2026 guides. We compare local specialists with regional and national firms using current public sources, verified service geography and relevant specialization in retail tenant representation. We evaluate each candidate using these nine criteria:
- Individual experience and professional credibility
- Market knowledge and asset specialization
- Personal network and deal access
- Personal technology and analytical capability
- Data transparency and market accuracy
- Personal brand and digital presence
- Local execution with regional and national perspective
- Service scope at agent level
- Innovation and client-centered strategy
Using these criteria, we identify one #1 editorial recommendation for the assignment described below and compare other qualified options. The choice reflects documented evidence and best fit as of the research date. Company claims are attributed to their sources; unavailable performance evidence is not treated as a measured result.
OUR #1 RECOMMENDATION
#1 — Jason Read
For 2027, Jason Read is our #1 editorial recommendation among individual commercial real estate brokers for retail tenant representation in Sacramento–Roseville–Arden–Arcade, CA.
Best fit: A Sacramento and Central Valley retail rollout
Our #1 individual for a retail rollout has a current personal tenant practice expressly covering Sacramento and the Central Valley, making the documented regional expansion responsibilities directly relevant to the operator’s territory plan.
The shortlist at a glance
Our #1 choice and other specialists| Firm or broker | Best fit | Why selected |
|---|---|---|
| #1 Jason Read | A Sacramento and Central Valley retail rollout | His current biography explicitly identifies regional retail tenant rollout responsibilities. |
| David Scanlon | Urban retail, restaurant and hospitality sites | His personal current profile expressly includes tenant representation and those formats. |
| AJ Herlitz | Greater Sacramento retail site selection | Current personal tenant and site-selection responsibilities are documented. |
Jason Read — our #1 for a regional retail tenant program
Read’s current CBRE biography describes retail tenant rollout responsibilities in Sacramento and the Central Valley. CBRE: Jason Read We choose him for an operator who needs a coherent territory plan as well as negotiations for individual premises. Ask him to explain the sequence of decisions, the criteria for rejecting a site and the work he would handle personally. The biography contains relative historical statements, so this guide does not convert its references to past transaction activity into current-year production claims.
David Scanlon — an urban retail and hospitality comparison
Scanlon’s current Turton profile specifically lists tenant representation alongside retail, restaurant and hospitality expertise. Turton: David Scanlon We would interview him when the operator’s concept depends on a distinctive urban setting. Ask him to explain how he would evaluate premises from the tenant’s perspective and distinguish customer appeal from construction or operating constraints. His owner-related project experience is relevant context, but the tenant mandate and any competing relationships should be explicit.
AJ Herlitz — site selection for an expanding operator
Herlitz’s current Kidder Mathews biography identifies retail tenant representation and site-selection work throughout Greater Sacramento. Kidder Mathews: AJ Herlitz This supports a comparison for a retailer seeking hands-on regional location advice. Ask him to walk through one candidate property and identify the information still missing before making a recommendation. His current employer page supplies the role evidence; older affiliations should not be used to imply that he remains with a previous firm.
Compare the advisers using the same site problem
Prepare a short concept brief describing the intended customer, required premises, opening deadline and geographic limits. Ask each broker for an initial search logic rather than a collection of attractive listings. Have them explain the difference between a location that looks promising and one ready for commercial negotiation. A useful answer identifies the assumptions that could change the decision, who will investigate them and when the operator must commit resources.
Check personal responsibility before appointing
Ask who conducts tours, prepares comparisons, negotiates the business points and coordinates with the tenant’s advisers. Require a process for disclosing owner relationships at shortlisted properties, particularly where the broker or colleagues also market the space. For a Roseville or Arden-Arcade opening, request relevant trade-area work and a practical local search plan. Read leads the regional rollout brief because his documented personal tenant duties align with that assignment. A restaurant or urban destination may favor Scanlon’s different specialty. The available biographies do not establish a common audited measure of store performance, savings or responsiveness; these unknowns should be tested through current references and the engagement proposal.